As President and Founder of Blue Waters Consulting & Soul Community Development Corporation, D’Wayne manages a $14 million portfolio of businesses including a laundromat, apparel & shoe company, and real estate development firm as well as provides financial consulting to leaders and businesses. He runs the day-to-day operations of Blue Waters Consulting with the strategic intent to grow each client’s business by 20% year over year.
D’Wayne Morris is also investor in Sole Stadium, a recent addition to the Eden Prairie Center retail roster. Operating both online and with a brick-and-mortar retail presence, Sole Stadium is known for its limited-edition sneakers, streetwear, and accessories generating over $1.5MM revenue annually.
Mr. Morris began his entrepreneurial journey in 2006 by purchasing his first real estate investment property. From that venture he added to his passion of helping business owners
scale their businesses into real estate development or expansion.
D’Wayne currently sits on the board of directors for Southside Community Health Center and serves as the board secretary as well as the Chair of the Planning & Development Committee
enjoys travelling and coaching basketball which he did for nine years at the high school level. D’Wayne is a local graduate of Roosevelt High School. Additionally, he graduated from Southwest Minnesota State University earning his bachelor’s in business management & Finance along with his MBA in Business Management.
Over the past 18 years, Reuben has co-created new pathways for value expansion within large, mid and small organizations. His ability to bridge the private and public sectors is a gift. As a health industry leader, he has championed an optimization of consumer experience, disruptive innovations, partnerships and fundamental execution throughout the healthcare eco-system. Reuben has fluidly adapted to the changing market dynamics with a renewed passion to help organizations rethink strategies, execution methods, and value concepts.
As a community leader, he helps to drive strategies, transformative models and policies that improve healthcare access and affordability for all Minnesotan’s. His life’s purpose is to repower others, enhance organizations and leave a legacy of innovation, renewal and transformation for all communities to thrive. Reuben has served within a leadership capacity across several health care organizations like UnitedHealth Group, Humana Inc., and Mayo Clinic. He is most proud of being a father, contributing to social change, and his civic volunteering on the Boards of private and public organizations at the local, state, and national level.
Reuben is a graduate of Washburn High School in Minneapolis, he received his master’s degree in business administration from Hamline University and is completing a Doctorate in Education at the University of St. Thomas. He has been featured in several news publications and advocates for the disruption of health inequities by promoting community health centers across the country. He has been welcomed to discussions with various political leaders which include the Honorable Speaker of The United States House of Representatives, Nancy Pelosi, Senator Tina Smith, Congresswoman Betty McCollum, Governor Tim Walz, Lieutenant Governor Peggy Flanagan, and many more.
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